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Response Author

Thomas Haire


Thomas Haire

Thomas Haire

During the past 11 years, Thomas Haire has been a DR-industry opinion leader at the editorial helm of Response Magazine, the only independent source of news and information in the direct response world. A four-time Western Publications Association (WPA) Maggie-award nominee as editor-in-chief of Response and a two-time Eddie Award winner as a magazine editor and feature writer, Haire has also overseen unprecedented financial growth during his time at Response. Haire also writes for the Yahoo-owned Rivals.com website, USCFootball.com, where he’s handled game previews and other opinion pieces on USC Trojan football since 2000. He also operates his own blog, TomRants.com, and can be followed on Twitter at @THrants.


Article
DRMA Spotlight: Keeping an Edge   1 Oct, 2014
By: Thomas Haire

“We’ve always been innovators in the industry — we’ve disrupted it a few times,” says Rob...more >>

Article
The Stars Align!   1 Oct, 2014
By: Thomas Haire

“We are both honored and gratified to be recognized for the work and dedication of our teams,”...more >>

Article
Long-Form Media Billings Fall 6.4 Percent in 2Q 2014   1 Oct, 2014
By: Thomas Haire

If you can find positive signs in a 6.4-percent decline of nearly $16.8 million, then you must be...more >>

Article
Field Reports - October 2014   1 Oct, 2014
By: Doug McPherson,Thomas Haire

Field Reports - October 2014

Article
Editor's Note: It’s Not Your Father’s MER   1 Oct, 2014
By: Thomas Haire

I’m sure many of our longer-term readers look at today’s landscape in the direct response world...more >>

News
Response Expo Nominated for Prestigious TSNN ‘Best in Show’ Award   17 Sep, 2014
By: Doug McPherson,Thomas Haire

BROOKFIELD, Wis., and SANTA ANA, Calif. – Response Expo, the leading event for professionals in...more >>

News
Tristar Products Wins Sixth Annual DRMA Marketer of the Year Award   17 Sep, 2014
By: Thomas Haire

LAS VEGAS – Tristar Products won the sixth annual Direct Response Marketing Alliance (DRMA)...more >>

Article
DRMA Spotlight: O2 Media Seeks a New Level of Excellence   1 Sep, 2014
By: Thomas Haire

O2 Media is a fully integrated media and television production company, based in Pompano Beach,...more >>

Article
Response Magazine’s 19th Annual State of the Industry Report   1 Sep, 2014
By: Thomas Haire

We are knocking on the door of the 2014 holiday shopping season and now — more than ever —...more >>

Article
Personable, Proactive, Powerful   1 Sep, 2014
By: Thomas Haire

“We are clearer now about our responsibility to meet the future than ever before,” says Greg...more >>




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