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Article
Guest Opinion: Ask Not What Technology Can Do, But How It Can Work for You   1 Oct, 2008
By: Response Contributor

Attending an industry-wide conference and trade show is akin to volunteering for sensory overload....more >>

Article
Legal Review: New Product Safety Law Imposes New Requirements in Direct Ads for Toys   1 Oct, 2008
By: Response Contributor

On August 14, President Bush signed the Consumer Product Safety Improvement Act of 2008 into law....more >>

Article
Net Gains: Going From Offline to Online With Direct Response   1 Oct, 2008
By: Response Contributor

Everyone in DRTV knows that the Internet is changing the direct response game. But those who aren't...more >>

Article
Media Zone: From 'Empty Nest' to the Bird's Nest   1 Oct, 2008
By: Response Contributor

NBC Universal had its own fair share of record-breaking moments at the Olympic Games in Beijing....more >>

Article
Back to the New Media Future   1 Oct, 2008
By: Response Contributor

Everyone struck with Phelps phever during the 2008 Beijing Olympics is happily recovering while...more >>

Article
Jacqueline's Journal   25 Sep, 2008
By: Response Contributor

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Article
Jacqueline's Journal   17 Sep, 2008
By: Response Contributor

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Article
Jacqueline's Journal   10 Sep, 2008
By: Response Contributor

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Article
Jacqueline's Journal   4 Sep, 2008
By: Response Contributor

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Article
Guest Opinion: Bulls-eye! Hitting the Target or Targeting the Hit?   1 Sep, 2008
By: Response Contributor

Aise friend once related to me this parable: A king is walking through a forest and sees an...more >>




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