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Doug McPherson


News
AOL Betting It Can Attract DR Brands   23 Jul, 2014
By: Doug McPherson

NEW YORK - AOL claims its programmatic selling platform, Adap.TV, will let advertisers gauge...more >>

News
News Corner July 16, 2014   16 Jul, 2014
By: Doug McPherson

News bites from Infusion Brands, HackerAgency and more.

News
Mobile E-commerce Hits $40 Billion    16 Jul, 2014
By: Doug McPherson

NEW YORK – Consumers bought enough products from their phones to make mobile E-commerce a $40...more >>

News
Ad Growth to Top Half-Trillion Mark, Digital Expansion Slows    16 Jul, 2014
By: Doug McPherson

NEW YORK – The rate of global advertising growth will more than double this year, say analysts in...more >>

News
Walmart Announces Changes in Media Buying, Supplier Relationship   16 Jul, 2014
By: Doug McPherson

BENTONVILLE, Ark. – Walmart is unveiling new tools its vendors can use to make their digital...more >>

News
Aereo Redefines Itself as a Cable System   16 Jul, 2014
By: Doug McPherson

NEW YORK – Online video service Aereo says in new court papers that the Supreme Court’s recent...more >>

News
DMA, Others Respond to FTC-Amazon Suit   16 Jul, 2014
By: Doug McPherson

WASHINGTON – The Federal Trade Commission (FTC) hit Amazon with a lawsuit last week, accusing it...more >>

News
News Corner July 9, 2014   9 Jul, 2014
By: Doug McPherson

News bites from Havas Edge, International Commercial Television Inc. and more.

News
Retailers Have Room Grow Online Sales   9 Jul, 2014
By: Doug McPherson

NEW YORK – Even though most retailers have built strong E-commerce efforts, a new report from...more >>

News
IPTV Subscriptions Hit 100 Million   9 Jul, 2014
By: Doug McPherson

LONDON – Internet-protocol TV (IPTV) subscriptions total 100 million TV subscribers as of...more >>




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