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Doug McPherson


Article
Field Reports - September 2014   1 Sep, 2014
By: Doug McPherson,Thomas Haire

Field Reports - September 2014

News
News Corner August 27, 2014   27 Aug, 2014
By: Doug McPherson

News bites from Blue Vase Marketing, AdMore — and more.

News
Rentrak Gathering More Data From Set-Top Box Homes   27 Aug, 2014
By: Doug McPherson

PORTLAND, Ore. – TV-media measurement company Rentrak reports that by the end of 2014, it will be...more >>

News
Consumer Voice Shaping Marketing Budgets; Programmatic Not So Much    27 Aug, 2014
By: Doug McPherson

SAN JOSE, Calif. – The Chief Marketing Officer Council’s annual state of marketing global...more >>

News
Smartphone Couponers Redeeming in Stores   27 Aug, 2014
By: Doug McPherson

AUSTIN, Texas – New research says 68 percent of consumers strongly believe that digital coupons...more >>

News
Wheeler Gets Earful on Muni-Broadband Power   27 Aug, 2014
By: Doug McPherson

WASHINGTON – Federal Communications Commission (FCC) Chairman Tom Wheeler is getting an earful...more >>

News
FTC: Cleanup of Trudeau's $110 Million Pyramid Scheme Continues   27 Aug, 2014
By: Doug McPherson

WASHINGTON – Here’s something else infamous infomercial pitchman Kevin Trudeau may not want you...more >>

News
News Corner August 20, 2014   20 Aug, 2014
By: Doug McPherson

News bites from a2b Fulfillment, Chief Media and more.

News
Amazon Unveils Mobile Point-of-Sale    20 Aug, 2014
By: Doug McPherson

SEATTLE – Amazon has announced a new point-of-sale service that combines a mobile app with a...more >>

News
Aereo Files Papers to Resume Service   20 Aug, 2014
By: Doug McPherson

NEW YORK – You can call Aereo a lot of things but “quitters” wouldn’t be one of them.




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