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Media Billings

Response Magazine Exclusive Media Billings Research


Article
4Q 2012 Short-Form DRTV Media Billings Rise $35.5M   1 May, 2013

Fourth-quarter 2012 short-form DRTV media billings provided by Kantar Media rose more than $35.5...More>>

Article
4Q 2012 Results Clinch First Annual Jump in Long-Form DRTV Billings Since 2006   1 Apr, 2013

Fourth-quarter 2012 long-form DRTV media billings lost $4.2 million (1.6 percent) compared with the...More>>

Article
3Q 2012 DR Radio Media Billings Down $233K   1 Mar, 2013

Third-quarter 2012 DR radio media billings results provided by Kantar Media show a 2.2-percent dip...More>>

Article
3Q 2012 Short-Form DRTV Billings Battle to Break Even   1 Feb, 2013

Many in the short-form DRTV media space feared a third-quarter 2012 freefall due to Summer Olympics...More>>

Article
Long-Form Media Billings Stay Flat in 3Q 2012   1 Jan, 2013

Long-form media billings research from Response in third-quarter 2012 shows a steady market...More>>

Article
2Q 2012 DR Radio Media Billings Jump 15.1 Percent   1 Dec, 2012

Second-quarter 2012 DR radio media billings, provided by Kantar Media, rose 15.1 percent — nearly...More>>

Article
2Q Short-Form DRTV Media Billings Expand by $159M   1 Nov, 2012

Second-quarter 2012 short-form DRTV media results provided by Kantar Media continue the direct...More>>

Article
2Q 2012 Long-Form Media Billings Leap $32 Million   1 Oct, 2012

Response’s second-quarter 2012 long-form DRTV media billings results are the best for a second...More>>

Article
1Q 2012 DR Radio Media Billings Slip 7.7 Percent   1 Sep, 2012

Yes, DR radio media billings dropped slightly from 2011’s meteoric rise in first-quarter results,...More>>

Article
1Q Short-Form DRTV Media Billings Hold Steady   1 Aug, 2012

First-quarter 2012 short-form DRTV media billings results provided by Kantar Media were nearly...More>>





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